Success On Instagram?

Here we discuss Instagram, its place in the world, and how it is adapting because of the small company Tiktok.

Freemium Marketing?

We tackle some low-cost ways of bringing customers in who want what you have to offer.

YouTube Ads

It was brought to our attention that there are remarkably few ads on YouTube these days, we examine why and how you can benefit

A Good Link-in-bio Option

This post shows ways to get a more robust profile to customers or contributors through a link in your Social Bio

How to Shop Via Instagram DM

As a continued upgrade to not only conversing about a store via direct message (DM) on Instagram you can now actually shop, take payment and get shipping information.

The Like Switch

The Like Switch is a book by Dr. Jack Schafer and Dr. Marvin Karlins teaching you skills to win people over and increase your likeability

Just (Don’t) DM Me

When is it okay to Direct Message someone on social media that you are not connected to? There are times, mostly in the sales process of business, when you need to reach out to prospects or leads and e-mail or phone/SMS messages don’t cut it. Social media now is a great alternative for this but […]

Is It Okay to Text Customers?

We continue by exploring the ettiquette around sending text/SMS messages to customers for sales and marketing and communication

Is It Okay to E-mail You?

E-mail is a crucial part of good customer process communication so we outline when it’s acceptable and when it’s not.